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2019
A gripping NBC premiere gets social with this 360 VR driven campaign.
CREATIVE
Every premiere needs to make an impact. NBC reached out to test my VR product Pano for the show. Each character was given a space to shine in this 360 interactive environment that lived as a display banner, social share and Youtube VR video. With a click through rate over 2%, this technology became an instant success.
ROLE
Creative Director
Product Design
Development